How this husband-and-wife team turned mindful sipping into a mobile mocktail movement.
“So… are you totally sober?”
Short answer: no. Longer answer: choice.
Matt never really got into drinking but grew up watching friends and relatives wrestle with it. He saw the highs, the lows, and the mornings-after nobody brags about. I didn’t grow up around alcohol at all, so I walked into adulthood fairly neutral until social pressure hit. Happy hours, weddings, networking mixers…it felt like every clink demanded a cocktail. The older I got, the more I hated the sluggish, foggy feeling that followed.
By mid-2024 we were both leaning into a broader wellness reset: whole foods, marathon training (Matt gets all the credit), more time outdoors, and alcohol was one of the first things we cut back on. Instead of going “cold-turkey forever,” we simply decided to minimize it and see what happened. Spoiler: life got clearer, mornings got brighter, and we realized a fizzy, flavorful drink in hand is still the best social ice-breaker—buzz or no buzz.
A Choice, Not a Lecture
We’re part of a growing sober-curious crowd (49 % of Americans plan to drink less this year). But we’re not waving an anti-alcohol banner. We’re waving a freedom banner:
- Parents wrangling toddlers at a backyard wedding
- Brides who want crystal-clear memories (and photos)
- Corporate groups that prefer sharp minds over sluggish keynotes
For all of them and us, “Cheers to choices” means you can add whiskey if you want, skip it if you don’t, and nobody has to justify the decision.
Designing Our Tap Walls
Even with fewer drinks, we still loved the ritual: the pretty glass, the garnish, the clink. So we designed a service that keeps the ritual and ditches the regret. Enter Mocktinis. We custom-built tap walls to add to the experience of drinking with Mocktinis; a clean white façade, taps, hidden kegs of our craft mocktails, and a garnish table practically begging for a photo op. Each wall has two signature Mocktinis on tap while doubling as a décor moment.
Why We Embrace the Word “Mocktail”
Some brands dance around it. We don’t. “Mock” means inventive, not inferior. Think wild hibiscus, zingy lime, fragrant Earl Grey; flavors that stand on their own instead of imitating liquor.
What This Means for You
Zero side-eye, total inclusion. Grandpa can keep his Bourbon neat, your maid-of-honor can add a splash of tequila, and your sober-curious cousin can sip a Wild Bloom with confidence. Our tap wall stands in the middle like Switzerland; no judgment, just choices. So every guest feels equally welcome.
Zero Monday regrets. Imagine waking up after the party with clear eyes, steady hands, and an inbox you’re actually ready to tackle. That’s what we specialize in at Mocktinis. When the only buzz you feel is leftover excitement, not a throbbing headache. Your liver, skin, and sleep tracker will all thank you.
Maximum vibe, minimum effort. Kiddos, expecting mommas, and wellness-minded guests all feeling included and posting your event to their stories. Our Mocktinis turn a simple beverage station into a headline moment. Everyone leaves with a gorgeous drink in hand and a memory worth replaying, not erasing.
Our Invitation
We’re not here to cancel cocktails. We’re here to celebrate on your terms. Grab a Mocktini and join us in proving that fun isn’t measured by ABV.
Ready to give your crew the power of choice?
Check our availability!